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Shelf Talkers…
& now the Smartest too!™

With the increased use of smartphones while shopping, the potential to grab your customers’ attention is enormous. The iQtalker® will increase your sales and create an even better in-store experience for your customers. Also, it’s potential to increase advertising revenue is enormous.  iQtalkers® add another dimension of the interior real estate by advertising and offering content on customers’ phones immediately.



How do iQtalkers® work?

  •  Customers scan QR code on in-store signage to retrieve a variety of information.
  •  QR code is live/active & variable. It can be changed daily/weekly/monthly etc.
  •  Direct QR code to the website, a contest page or social media site; upload a video, or display a message to your customers.
  •  Potential as a huge revenue generation stream by advertising and selling brand space on your in-store signage.



iQ Talkers

Potential Uses

  • In-store specials and coupons
  • Department specific call out
  • Seasonal advertising
  • Call out to specific food groups and food pairings
  • Capture loyalty card shoppers
  • Adds another dimension of interior real estate by advertising on customers’ phones immediately.
  • Call out specifics for 1, 2, 3 days plus…it’s unlimited!
  • Potential as a huge revenue generation stream by advertising and selling brand space on your in-store signage. Can be done daily, over a weekend, over a week, etc.

68% of smartphone owners have scanned a QR code or barcode on a product, sign, or shelf label.

Dana Virtual Stores

What is a Dana iQVirtual Store™?

  • A shopping wall with QR codes in a high traffic area in the GTA, Ontario and Canada.
  • Customers shop using their smartphones by scanning QR codes next to the product image they’d like to purchase. Their purchase will then be delivered at home, or picked up in-store (depending how the retailer sets this up).
  • Ideal for retailers that offer home delivery and/or store pickup.
  • Retailers will embed the Dana QR reader within their app
  • See real-time stats based on time and location.

The Benefits

  • Showcase your product
  • Brand exposure
  • Increase app downloads and traffic
  • Convenient for on-the-go consumers to purchase items via their smartphones.
  • Multi-tasking: Ideal for busy schedules. While waiting at the arena for hockey games/practice to be over, a customer can get their shopping done.
  • Helps save real time

With iQVirtual Stores™, retailers can increase the number of stores with very minimal cost. No need to worry about costs such as property leases, stocking shelves or hiring employees. iQVirtual Stores™ allows retailers to tackle neighbourhoods it has not delved into yet. The opportunities are endless.

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